Colombia Icons Collection

Creation, Direction
About This Project

The summer of 2019 I was contacted by Colombia Sportswear to create a custom art installation inspired by their new Icons Collection in collaboration with my friend and incredible photographer, Jules Davies. Jules and I worked together to select a location we felt would showcase the collection. We chose the outlandish Oregon Dunes National Recreation Area out on the coast. Inspired by the Icons collection and sand dunes, the art installation was born. Mysterious large curved pieces of brightly colored acrylic seem to appear from nowhere creating a setting that just might-not-be earth. The models explore and play in and around their newfound alien landscape in decked out in fresh Colombia Icons gear. The images Jules captured are used across all media channels for Colombia to promote this rad throwback line reinvented for current fashions.